lance and rayanne beaudry are pregnant

My Pregnancy Announcement

By Lance Beaudry

We’re pregnant and super excited! Learn more about the treasure trove of pregnancy-related search data, both informational and entertaining!

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SEO Hack: Use Quora to Improve Your SEO

By Lance Beaudry

Here’s how to use one of the internet’s highest-ranking question and answer forums to your advantage to improve your SEO!

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Why you need a writing style guide + 5 steps to get started

By Lance Beaudry

Learn about why a writing style guide is a crucial component of your content marketing strategy and growth!

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Is this ambiguous enough for you?

By Lance Beaudry

Pretty much every query has a level of ambiguity in the eyes of Google. Here’s what you can do to ensure you’re giving your ideal searcher exactly what they need!

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what to ask seo consultants

What To Ask SEO Consultants. Find The Right Fit

By Aaron Keilman

When it comes to figuring out what to do with all of the data regarding your website and how best to leverage it to help your business grow using SEO, the power of an experienced SEO consultant can be felt and seen. According to a study conducted by The Manifest, only 49% of small businesses…

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“The Garage Problem”

By Lance Beaudry

It’s easy to become paralyzed by the problems in front of you when marketing your business. Take action to turn those problems into opportunities!

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Here’s How I Use SEO to Validate Opportunities

By Lance Beaudry

If you want to start a business but you’re not sure where to begin, start by building your audience first. Here’s how SEO can help.

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Are You Measuring Vanity Metrics?

By Lance Beaudry

SEO would be pretty easy if all you were looking for was higher rankings and more organic traffic. However, without a return on your investment, those might mean nothing!

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Posts vs Pages: What Ranks Better?

By Lance Beaudry

Do posts or pages on your website rank better in Google? Well, like a cow’s opinion, the answer is moo. Read more here.

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Pumpkin Spice Breakdown

By Lance Beaudry

What do you get when you search “pumpkin spice latte” in Google? Understanding the SERP can help you in your content marketing efforts!

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.COM, .NET, .ORG, .US: What’s the Difference?

By Jennie Austin

When choosing a domain, how does your domain extension affect your website’s SEO? Well, it depends! Learn more in this post.

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Google Update and What That Means for Your Website

By Lance Beaudry

A recently discovered update indicates that Google is now rewriting page titles. Here’s what that means for your website.

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Content & Content Experience = Corona at the beach

By Lance Beaudry

What’s the difference between a Corona in your basement and a Corona on the beach? It’s all about the experience! Read more to learn how this applies to content.

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Healthline.com’s Insane SEO + Content Strategy by the Numbers

By Lance Beaudry

Only 1 out of every 10 pages on the internet rank on the first page of Google. Learn about what it takes to get there with this example!

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Cotton Eye Joe Analytics: Where do they come from? Where do they go?

By Lance Beaudry

Do you know how users interact with your website? Use our dashboard to know where website visitors come from and where they go!

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using Google on a laptop

Google’s Newest Feature & What You Should Do About it

By Lance Beaudry

Google recently launched a new feature on the search results page. In this post, Lance talks about how you can use this feature to improve your clickthrough rates.

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And the Emmy goes to…

By Deanna Grogan

This week, Deanna talks about keyword grouping and how the Emmys are similar to Search Engine Optimization best practices.

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How Alt Text Can Improve Your SEO

By avalanche

It’s no secret that alt text can improve the accessibility of your site. Is it possible that it could provide benefits to your SEO too?

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Call Out The Objection & Get More Conversions

By Lance Beaudry

Here are some actionable tips to fix the calls to action that live on your site and help you get more conversions.

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Go for the Gusto and Build a Brand Moat

By Lance Beaudry

Here we will share a three-step process for getting started on building an encyclopedia of information for your ideal customer.

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SEO for the Cannabis Industry: A Complete Guide

By Jennie Austin
,

If you’re a cannabis dispensary looking to generate quality website traffic that leads to more business – look no further. This guide will help you understand how to approach your SEO and content marketing to get real results.

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Bank Accounts for Babies

By Jennie Austin

Here’s how launching your website with even just a little bit of helpful content can get you on track to developing a very valuable, high-ranking site.

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The Future of Google’s Search Engine & What You Can Do About it

By Lance Beaudry

In this post, Lance shares some predictions about Google’s personalization of search and how service-based businesses can keep up!

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How to Find, Earn, and Make the Most of Your SEO Internship

By avalanche

Ready to start searching and applying to SEO internships? Learn how to land an interview, make the most of your internship, and more.

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How to Get More Valuable Traffic Using Your Current Website Data

By Lance Beaudry

Learn how to use Google Data Studio to identify your best performing pages and better optimize them for more valuable traffic.

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Why Your Next Marketing Internship Should Be in SEO

By avalanche

When it comes to marketing internships, the possibilities are endless. However, one option stands above the rest: search engine optimization.

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It’s 2021. Do I Need a New Website?

By Jennie Austin
,

Are websites still necessary in this day and age? In this post, we take a look at how important it is to maintain a well-designed and relevant website.

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Your Biggest Competition in Marketing: Complacency

By Lance Beaudry

When you’re complacent, you stop innovating, exploring, and listening to your customers. Don’t let what happened to Blockbuster happen to your business!

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google my business street view

How Businesses Leverage Local SEO and Google My Business to Drive Local Traffic to Their Website

By Akshay Deogiri

Here’s how small businesses can leverage local SEO to drive business growth utilizing Google My Business and other tools.

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WhisKeyword Sour + 17 other SEO Cocktails for You

By Lance Beaudry

Here’s how a casual Friday conversation at work turned into our summer series: SEO Cocktails. Searched, not stirred.

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black hat russian

Black Hat Russian (Black Russian)

By Lance Beaudry

What is black hat SEO? Stir up some Black Russians and let’s talk about the shady tactics used to get the results you want on SERPs.

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white hat russian

White Hat Russian (White Russian)

By Lance Beaudry

What are white hat tactics? Grab a White Russian, and let’s play by the rules and talk about doing SEO the ethical way.

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cosmopolitrend

CosmopoliTrend (Cosmopolitan)

By Rayanne Beaudry

Fancy learning about what’s trending? Grab a cosmopolitan, and let’s talk about what’s hot in Google Trends.

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robots.txt on the beach

Robots.txt on the Beach (Sex on the Beach)

By Lance Beaudry

What is robots.txt? Let’s get some knowledge on the search engine file that says yes or no to crawling your web pages.

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scotch and schema

Scotch & Schema (Scotch & Soda)

By Lance Beaudry

What is schema? Grab a scotch and soda, and let’s get into the semantics about schema tags and their importance for SEO.

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espressl martini

EspreSSL Martini (Espresso Martini)

By Lance Beaudry

What is an SSL certificate? Let’s secure some espresso martinis and discuss encrypted connections to websites.

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bel linki

Bel-link-i (Bellini)

By Rayanne Beaudry

Website links are a peach. Let’s relax with some Bellinis and talk about the importance of links for search engines and websites.

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page session ipa

Page Session IPA (Session IPA)

By Jennie Austin

What is a page session? Crack open a cold, hoppy brew, and let’s talk about page sessions so you don’t get people that bounce.

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engagemint julep

EngageMint Julep (Mint Julep)

By Lance Beaudry

Why is engagement important? Let’s mix it up with a mint julep and talk about why website engagement is so important to SEO.

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mai title tag

Mai Title Tag (Mai Tai)

By Jennie Austin

What is a title tag? Get on a beach somewhere, and let’s whip up a pretty little clickable link called the title tag.

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search engin tonic

Search EnGin & Tonic (Gin & Tonic)

By Lance Beaudry

Why are search engines important? Sip back and relax with a gin & tonic while we talk a bit about search engines.

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simple serp

Simple SERP (Simple Syrup)

By Deanna Grogan

What is a SERP? Grab a drink, add some simple syrup, and let’s discuss how ranking high on a SERP is anything but simple.

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pina crawlada

Piña Crawlada (Piña Colada)

By Lance Beaudry

What is a site crawl? Crawl up with a piña colada as we talk about search engine crawlers.

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long island iced eat

Long Island Iced E-A-T (Long Island Iced Tea)

By Deanna Grogan

What is E-A-T? Learn about Google’s search quality rater with this recipe for a long island iced E-A-T.

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whiskeyword sour

WhisKeyword Sour (Whiskey Sour)

By Lance Beaudry

What is a keyword? What do you do with keywords for SEO? Grab a whiskey and a fresh lemon, and let’s talk keywords.

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seo daiquery daiquiri

DaiQuery (Daiquiri)

By Deanna Grogan

There’s nothing more refreshing than actually finding what you’re looking for online. Let’s relax with some daiquiris and chat about search queries.

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SEO Content Writing Services

By Lance Beaudry

Want quality content that ranks and converts? We’ve put together a complete guide to SEO content writing services. Need SEO content? Let’s chat.

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marketing numbers

What is Psychic Numbing in Marketing?

By Lance Beaudry

What is psychic numbing, why does it have a negative affect on your ability to be a good marketer, and what you can do about it.

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seo kpirish coffee

KPIrish Coffee (Irish Coffee)

By Deanna Grogan

What should you measure in SEO? Grab your favorite Irish whiskey, coffee, and cream, and let’s chat SEO KPIs.

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Blogging SEO Content for your Digital Marketing Funnel

How SEO Content Ties into Your Digital Marketing Funnel

By Jennie Austin

Not all content that you create using SEO tactics will effectively target your entire target audience. Learn which types of content work best in each stage of the customer journey.

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