RESULTS
Website Portfolio
Browse some of the websites our team has built. These custom WordPress sites are functional, user-friendly, easy to manage, and get our clients meaningful results by obtaining valuable search engine real estate.
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DK Security
DK Security is a leading security solutions provider offering a range of services including security personnel, surveillance, consulting, and more. Their new site has helped them surpass their competitors visually and in rankings on the Google Search Engine Results Pages (SERPs). This has helped them attract new business and job applicants. Users now experience seamless navigation across desktop and mobile devices thanks to the optimization and page speed of the site.
Nadler Modular
Nadler Modular specializes in modular construction solutions. Their new and improved site reflects their expertise with better service pages. With an SEO-optimized site, they've attracted more qualified leads, while Call-to-Actions consistently boost conversions.
Williams Kitchen & Bath
Williams Kitchen & Bath envisioned a website embodying a modern design. They wanted their site to be more attractive with professional photos seamlessly integrated into the site's navigation. Their main goal was to drive traffic to local showrooms and outlet stores. This was achieved through enhancements to functionality and strategic Call-to-Actions. Today, their website boasts a sleek design coupled with a polished and welcoming tone, reflecting their brand's voice.
RedWater Events
As one of West Michigan's biggest collections of event venues, RedWater Events had been dealing with a website that had been built on an inconsistent platform and was incredibly difficult for their team to update. They were also missing out on key features that helped their hardworking sales and marketing teams join efforts and move deals along their pipeline. The website that we built for them on WordPress brought their elegant and modern brand to life with an updated catering menu feature, photo galleries to display floor plans and decor ideas, and easy ways for clients to book tours of their gorgeous locations.
Calvin Theological Seminary
As a growing organization with new programs and offerings, Calvin Theological Seminary needed a new website that better organized all of their content to improve user experience and help them continue to scale their website! Avalanche Creative started with a major overhaul of their program pages to improve organic visibility and also created other post types to allow the CTS team to add new content to their site quickly and with ease.
Center for Excellence in Preaching
Their site was not optimized for SEO. The website was lacking visibility, traffic, and rankings. The Center was frequently producing new content, so we knew that it was not a content issue but rather a website structure issue. By implementing new features like a smarter search function and view filtering, we helped improve the organic visibility of their site, while also improving the look and feel of the design. The original website only ranked for 212 page one keywords; although the site has existed for over 10 years and had thousands of reputable pieces of content. After the new site launch, the Center for Excellence In Preaching now has over 2,000+ page one keywords. Overall, content organization plays a big factor in search visibility.
Fleis & Vandenbrink
The Fleis & VandenBrink team was looking for a website that was easy to use, SEO-driven, and designed with the end user in mind. We used custom post types to create an easy way to add new projects, services, and locations to their site without the need for a developer. After all, we're the website engineers; they're the "everything else" engineers.
Scarlett Machinery
Scarlett helps manufacturing companies innovate and streamline their processes, so we were excited to collaborate with them on this new, streamlined website. The goal was to effectively display the variety of machinery types, parts, tools, and materials that they offer, and to explain why working with Scarlett would help manufacturers save money in the long run. The result is a well-organized, user-friendly website with a modern design.
Antonelli Landscape
The team at Antonelli Landscape wanted a sleek, sophisticated website with strong visual elements to show off their award-winning project photos and videos. The result is a user-friendly, easy-to-update website that emphasizes their drool-worthy landscape, pool, and spa projects.
Autumn Insurance & Benefits
As an independent insurance broker, Autumn Insurance & Benefits offers a myriad of products and plans for a wide variety of patrons. Their website needed to be created in a way that was clean, organized, and easy to navigate. The result of this project was a fresh design on a scalable platform that was created with SEO in mind.
Better Way Designs
With its vibrant branding and stunning product photos, we allowed ourselves to have a lot of fun and think outside the box with this redesign of the Better Way Designs website. This website design laid the foundation for the redesign of all of their distributor websites as well, for a consistent, fresh look.
Green Room Hydroponics
As a startup in the cannabis industry, Green Room Hydroponics wanted a sleek and streamlined website that would display their innovative product and create some buzz in the world of cannabis growing. We wanted to incorporate beautiful photos and videos of the product in action and provide users with plenty of opportunities to request a quote or reach out for more information.
Legacy Roofing & Restorations
When a local business reaches out to us for website work, we get excited! Legacy Roofing & Restorations wanted a website and content strategy that would allow them to market their roofing, repair, and restoration services across West Michigan. We built them a content management system that allows them to expand and grow as their service areas grow with the use of custom post types.
Preferred Homes
Preferred Homes is a leading provider of modular and manufactured homes in West Michigan. With new and exciting homes being made available in their inventory, they needed an easy way to add new listings to their website. For this project, we incorporated custom post types to make adding new listings a snap for the Preferred Homes team and created an easy scheduling feature for prospective clients to tour their homes, giving them more time to focus on providing a 5-star customer experience. In the past three years, our team has added/edited more than 50 pages and generated 5000+ leads. Preferred Homes is now gaining more visibility than their manufacturer.
RedWater Restaurant Group
RedWater Restaurants needed a cohesive, easy-to-use website that allowed them to quickly update content and menu items, effectively link out to all of their individual restaurant websites, and display stunning photography of their locations. This multi-site project worked in conjunction with the rebranding of a number of their restaurants, giving a fresh look across all of their brands.
Tenpoint Expediting Services
For this project, we combined a number of different existing websites into one website that fulfills multiple goals for the company. Tenpoint Expediting wanted not only to market itself as an expert in shipping & logistics but also to attract more talent in the form of drivers and owner-operators.
White Lake Dock & Dredge
White Lake Dock & Dredge is a top name in the dredging and marine construction industry, and the goal of their website is to reflect that. With a content management system that allows the team to quickly add and showcase new projects, featuring high-quality photos of their equipment, the website now better displays their services and expertise to prospective contracts.
Frontline Training Solutions
Frontline Training Solutions is an exciting new venture of some HR professionals local to Grand Rapids, Michigan. We were so excited and honored to collaborate with this team in the creation of this brand and their online presence. Knowing that the Frontline team was a team of marketers that were already familiar with WordPress, we created the foundation of their website's organizational structure to allow them to add new trainings, webinars, and services with speed. The site was built with the future in mind. Information is organized and easy to add/edit so that the Frontline team can work towards dominating the search engine visibility of the leadership training market. Fast-growing brands need a website that won't slow them down!
Superior Groundcover
Superior Groundcover has been working with Avalanche since 2018. The site you see now is built on the same original WordPress foundation with a lot of additions to content, site navigation, and overall user experience over the last several years. Superior Groundcover continues to invest in its website design and development with Avalanche because the results speak for themselves. When we build from the ground up, more qualified leads are generated.
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