SEO for Manufacturing Industry

Grow Revenue with Our Manufacturing SEO Agency

Discover the value of working with a manufacturing SEO agency that can help your manufacturing company attract high-quality leads using empathetic, data-driven strategies.

SEO Services for Manufacturing Companies

Avalanche Creative is in the business of helping manufacturers find better customers—and more of them. We provide customized SEO strategies and high-quality content for manufacturers of all types to help them attract and retain long-term customers. Our team loves working with manufacturers to help them see tangible, data-driven results that offer long-term solutions for lead generation.


SEO Strategy Plan

As a manufacturing SEO company, our SEO strategy plans are the cornerstone of our plan to help your manufacturing company succeed. We start by digging into the data of your existing website, researching your competitors, and learning more about your target audience. We’ll then use the information we find to develop a robust marketing strategy.

content icon

Content Writing

At Avalanche Creative, we specialize in creating content for people first, rather than just for search engines. Where most agencies will add web content and blogs to your website just for the sake of it having written words for Google to read, our content is designed to reflect how your future customers use search engines to search for answers and insights. This allows you to build consumer trust through well-researched content and attract your ideal clients.

seo icon Icon

Web Design & Development

Along with creating SEO content for manufacturing companies, our web design team makes attractive, easy-to-navigate websites that put search engine optimization at the forefront. We design these sites to have an excellent user experience and drive your visitors to convert into leads or clients.

Software as a Service Industry Icon

Technical SEO

As part of our approach to technical SEO for manufacturing companies, our experts will analyze your website’s backend to ensure search engines can properly index all its pages. We’ll also look for broken links and make sure your pages are loading quickly, all to improve your website’s ability to rank higher.


Local SEO

In some cases, your clients may need a manufacturer in their area so they can get their products quickly or better guarantee quality. That’s where local SEO comes into play. We’ll research which keywords your local customers are using to look for manufacturers and create content that answers their questions. We’ll also help you develop your Google My Business profile so potential customers can find you directly through Google.

SEO Consulting Icon

SEO Consulting

Our consulting services are beneficial for manufacturers that have the resources and bandwidth to develop their content in-house. The level of experience our digital marketing agency has will provide your team with guidance, assistance, and recommendations to help your marketing efforts pay off.

Performance Tracking & Analysis

Tracking and analyzing your content’s performance with data-driven analysis is the best way to see how your marketing efforts are working. We’ll track the metrics that matter most to helping your brand grow, which demonstrates ROI and shows where we may need to adjust our strategy.

Download Our Manufacturing SEO Guide

Check out our industry guide on SEO for manufacturers to learn more about building a marketing strategy for your business.

SEO for Manufacturers

Our Process

Keyword Research

We base our strategy for your business around finding the best SEO keywords for manufacturers that are relevant to what you produce. We may target keywords relating to your manufacturing services, the types of products you create, and phrases specific to your specialties.

Competitive Analysis

As part of our competitive analysis process, we’ll review the keywords that other manufacturers are using and how they’re ranking for them. The data we find in our competitive analysis helps us determine where there may be opportunities to take advantage of things your competitors haven’t thought to do yet, and if you can replicate what works for them.

Sitemap Planning

We use your sitemap to help everyone involved in your marketing efforts understand the SEO strategy and tactics we’re using, how it might work for your current website, and the best way to build new website pages that will attract valuable leads. We develop your sitemap based on keyword data, which reflects your business goals.

Content Planning

Once we’ve established an overall content strategy for your company, we’ll use the keyword data and information we gathered from your marketing team to create topics that are relevant to your customers’ needs. We develop content plans every 90 days, adjusting our plans depending on what’s working for your website.

SEO Audits

As an industrial SEO marketing agency, we perform regular audits of your website to ensure that our strategy for your business is working effectively. After all, what works for the first several months might be different from what you need after we’ve created and updated all your company’s existing pages. The data we find during these SEO audits shows us how to respond to changes in your industry, competitors, and the needs of your manufacturing customers.

Ongoing SEO Strategy

If an SEO agency is offering you a one-size-fits-all package, that should be a red flag. Your strategy should change and grow with your business. Our manufacturing digital marketing strategies are custom-built for each client to reflect that. We’ll find the right balance of our services to help you get results for your budget.

Work with a Manufacturing Agency That Brings More Dollars From SEO

Want to work with the best SEO agency for manufacturing companies? Connect with the team at Avalanche Creative to see how we can set you up with the schematics for success.


The Power of SEO for Manufacturing

Increased Qualified Leads

Our primary goal when we’re strategizing SEO for industrial manufacturing is to help them generate higher-quality leads who are more likely to become long-term customers. Some SEO companies focus their efforts solely on increasing traffic, but that shouldn’t be the whole picture—after all, website traffic on its own doesn’t pay the bills. Instead, we focus on driving the right traffic to your website so the leads you get will be more likely to order from you.

Improved ROI

Other types of marketing strategies like pay-per-click advertising are a quick, temporary fix for getting your brand in front of more people in a given area. By contrast, SEO allows you to continue generating leads that are willing to pay for your services for potentially years to come as an organic way to show expertise and improve your brand’s reach.

More Confident Customers

Your website is a salesperson who doesn’t need to sleep. It can spend all day and night educating your customers about your products and services, allowing them to be more prepared to work with you. By having valuable, straightforward content, your future customers can learn about your products and business whenever they have questions—even in the middle of the night.

Manufacturing SEO Packages

We’ll take care of researching, planning, writing, and publishing for your SEO strategy. We’ll keep you informed with reports and ask for your feedback every month, so you always know what’s going on.

This service starts at a minimum of $2,500/month. However, the cost varies depending on the type of work we need to do and how fast you need us to complete it. This package typically includes:

  • Strategy planning
  • Monthly ongoing SEO
  • 1–4 content pieces (or more) published per month

We’ll set you up for success and assist as needed, but the majority of the execution will be up to you. This option is great for companies with a digital marketing department that can take on SEO responsibilities.

Our plan for building your SEO strategy is a $5,000 one-time payment that covers extensive research and key insights about your online presence. The cost of ongoing SEO content templates, reporting, and consulting can vary, but it is a budget-friendly alternative to our full-service SEO package. This package typically includes:

  • Strategy plan
  • Monthly SEO consulting & reporting
  • 1–4 SEO content templates provided per month, with your team writing the content itself

Looking for guidance on setting your company up for success? Pick our brains with SEO consulting. This is a great option for manufacturers that already have a dedicated marketing strategy in place but want to get an SEO perspective.

Our SEO consulting fee is a flat rate of $150 an hour. Please keep in mind that we take on only a few consulting-only clients so we can focus our energy on providing value for our clients who need more intensive expertise.

Through our custom packages, you can get the services you need to help your website attract quality leads. The cost of custom packages can vary from small custom amendments to aggressive, full-service packages. Our custom services include:

  • Web design
  • SEO website migration
  • CRO campaigns
  • HubSpot management
  • Web hosting

Let’s Get Started

lance and keelie

Ready for your website to start living to its full potential? Connect with the team at Avalanche Creative to talk about how we can help your digital marketing strategy.

Start Here 👇

Frequently Asked Questions (FAQs)

Typically, it takes several months to start seeing concrete results once you start working with a manufacturing SEO agency. Sometimes, our team can identify low-hanging fruit to help you start ranking for specific keywords quickly, but it normally takes some time for Google’s algorithm to recognize your efforts and rank your pages higher in their search results.

However, the nice thing about SEO is that once you have a page ranking highly, you can usually keep your brand in that position for a long time.

Related Posts