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Case Study

Jay Hidalgo

Jay Hidalgo uses StratOp tools and techniques to provide business management coaching, executive coaching, and leadership coaching. Jay has worked with Avalanche for 4+ years on SEO and content.

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The Client

Jay Hidalgo uses StratOp tools and techniques to provide business management coaching, executive coaching, and leadership coaching.
"I've been working with Avalanche for 4 years...each year, I get more and more leads. This last year, my ROI on SEO was over 300%. And to top all this, they are a fun bunch to work with. If you want leads from your website, contact Avalanche Creative.”

Jay Hidalgo

The Need

Jay has a background in marketing consulting but wanted assistance growing his business consulting services. When we began working together, Jay was looking to promote his new service offerings and dominate the organic search results for terms related to his new offerings.

The Engagement

Content Writing

Content Writing »

Content Marketing Consulting for SEO

Content Marketing Consulting for SEO »

SEO Content Strategy

SEO Content Strategy »

SEO

SEO »

SEO Consulting

SEO Consulting »

SEO Performance Analysis

SEO Performance Analysis »

The Solution

We used a content-focused SEO strategy to help Jay gain more organic visibility. To date, our team has written over 70 pieces of content. Jay’s business now has visibility in Michigan and across the United States, bringing him valuable leads weekly.

The Avalanche Effect

1,200

Total leads generated

32.1%

Increase in organic conversion rate

73%

Total lead generation solely through organic growth

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