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How We Helped Polish This Local Cleaning Company's Website

Sparkle & Shine Cleaning Services of West Michigan, LLC is a residential cleaning service in Grand Rapids, MI, offering regular and seasonal services. A new site was built with more service pages and content to help them improve their local visibility.

  • Growth Metric

59

Total leads this year
from Organic Search

Monthly Organic Search Traffic

59 total leads this year

Key Events (Conversions)

6.9K total users this year

6.9K

Organic Users

Total users this year

About the Client

Sparkle & Shine Cleaning Services of West Michigan, LLC is a residential cleaning service in Grand Rapids, MI offering both regular or seasonal services.

The Problem

Sparkle & Shine had a healthy site but the site lacked quality content and informative service pages. Additionally, their Google Analytics wasn’t set up to track where leads were coming from. Sparkle & Shine also wanted to be able to target specific local service areas.

The Solution

Our team has been working with Sparkle & Shine for quite some time. We built their site and have mostly maintained it while performing slight updates over time. Additionally, we have written content for Sparkle and Shine that is optimized for search engines and users, improving its overall quality and usefulness. Now that GA4 has been set up, we can see how many users have visited their site and converted. Just this year, Sparkle & Shine has had 59 leads. Their site currently ranks for 283 keywords, compared to 228 that they were ranking for in January. In the future, we will be focusing on adding pages to their site that will help them gain even greater visibility.

Our SEO Services

SEO Services

Comprehensive SEO planning and execution

Web Development

Website optimization and performance

Keyword Research

In-depth keyword analysis and targeting

Content Marketing

Strategic content creation and optimization

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