Search Strategy

How To Set Up Google Business Profile Tracking

This guide will show you exactly how to track referral traffic from your Google Business Profile (formerly Google My Business) to listing in Google Analytics. Screenshots and all steps are included.

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How to Set Up & Install Google Tag Manager

While this post isn’t an exhaustive Tag Manager course, if you’re looking for some quick help to install Google Tag Manager easily, we’ve got you covered.

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What Is User Intent, and Why Is It Important?

Learn what user intent is and why it’s important. By publishing user-focused content on your website you’ll be able to rank higher and convert more leads.

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How Optimizing Your Meta Title Can Increase Clicks & Conversions

You see them every time you use a search engine. It’s the first thing you read. Yet, meta titles are completely overlooked and under-utilized for increasing clicks through to your website and increasing your organic keyword rank. Here’s how to use your meta title strategically.

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How SEO is Like a Credit Score

SEO and credit scores are not all that different. They’re both pretty mysterious, and they both have many factors that contribute to them. One of the most important factors for both is length of history.

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Our Step-by-Step SEO Process

What are the most important SEO steps? Learn about keyword research for SEO, sitemaps, content writing, and more important parts of the SEO process.

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How to Get More Google Reviews

A step by step guide on how to get more Google reviews from current customers and make sure you only generate good reviews ethically.

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How To Do A Competitive Analysis For SEO

This is how to do a competitive analysis for SEO. It is a step by step keyword research method that will show you your competition’s rank and how to outrank them.

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Local SEO Checklist [INFOGRAPHIC]

There are hundreds, if not thousands, of little things you can do to improve your local SEO. It can be daunting. We’ve put together a more simple list that should not be viewed as a complete list, but, does contain some of the biggest, most important local SEO items to address for your business.

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Local SEO Content You Need to Have on Your Website

Here is a quick win for a little boost in search engine optimization for local service-based business.

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What is a Facebook Lookalike Audience?

Facebook’s Lookalike Audience allows you to create a custom audience of people on Facebook’s Ad Network that Facebook identifies as having common qualities of people that “look like” another source audience.

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