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How We Generated 157 Hydroseeding Leads For One Business in 2020

By Lance Beaudry / January 28, 2021

Here’s how we generated 157 local hydroseeding leads for a material placement company in 2020. Want results like this? Contact us.

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Relevancy, Trust, & Wasps

By Lance Beaudry / January 27, 2021

How do you build a website that empathizes with the searcher? Focus on relevancy and trust. Learn more through my friend’s recent interaction with wasps.

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The Best Website Platform for Local Service Businesses

By Lance Beaudry / January 25, 2021

We put together a WordPress website template specifically for local service-based businesses that want to achieve maximum search engine visibility and generate qualified leads. This article is an overview of that platform.

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Measuring Your Marketing All the Way Through to Revenue

By Lance Beaudry / January 20, 2021

Can you visualize the return on investment of your digital marketing efforts in one view? Read on to see how we do it.

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Here’s How to Use Google to Make Sure Your Site is Actually Helpful

By Lance Beaudry / January 13, 2021

Are you actually answering your customers’ questions? Here’s a quick process to help you find out how helpful your website is!

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Level Up Your 2021 Marketing

By Lance Beaudry / January 6, 2021

Make this year the year that you improve your marketing by focusing on the search journey—not just search answers.

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What are you getting Grandma for Christmas?

By Lance Beaudry / December 23, 2020

What can we learn about search engines when looking for a gift for grandma? Learn how your business can get in front of the right buyer in search.

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An Awesome Example of Stealing Traffic from Your Competitors

By Lance Beaudry / December 16, 2020

Did you know you can use Google’s SERP features to steal traffic from your competitors? Learn how GoodRx does it in this example!

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How to Create Tailored Offers that Convert Visitors to Sales

By Lance Beaudry / December 9, 2020

In this video, you’ll learn how to convert blog post visitors into sales by building an offer relevant to the page’s content.

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What does a search for “best laptop” tell us about Google?

By Lance Beaudry / December 2, 2020

What can you learn by looking at the #1 search result for “best laptop” in Google? Short answer? Care more about the context of your buyer!

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