Analytics
Does More Traffic Equal More Leads for Landscapers?
Four landscaping websites brought in nearly 30% more traffic in 2026. They also recorded 382 more contact actions (form fills, emails, or phone calls) than the year before. Sounds like a good year, right? Look at the conversion rates, though, and you’d get a different impression. The percentage of visitors taking a tracked contact action…
Track Landscaping Leads From Your Website With GA4 [Guide]
Full guide for landscapers to set up GA4 with GTM. Track calls, forms, and leads to measure marketing success and grow your landscaping business.
How to Set Up Basic Goals in Google Analytics
The end goal of the majority of SEO campaigns is to increase incoming lead generation or to increase conversions on the site. To know if your SEO efforts are successful, you have to be able to measure conversions.
UTM Codes 101: Tracking Digital Campaign Success
Learn how to track campaign success in Google Analytics using UTM codes. These generated URLs allow you to pinpoint referral traffic from the rest of the web!
How To Set Up Google Business Profile Tracking
This guide will show you exactly how to track referral traffic from your Google Business Profile (formerly Google My Business) to listing in Google Analytics. Screenshots and all steps are included.
How to Set Up & Install Google Tag Manager
While this post isn’t an exhaustive Tag Manager course, if you’re looking for some quick help to install Google Tag Manager easily, we’ve got you covered.