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Sandra Sepaniak

Our Content Specialist

Sandra has a bachelor’s degree in Journalism and Spanish from Western Illinois University, where she graduated magna cum laude. She has over 10 years of writing experience in both journalism and marketing roles, writing everything from Google Ads copy to entire pillar pages on hyper-specific topics.

She has won multiple awards from the Illinois College Press Association and in-house writing competitions hosted by the Society of Professional Journalists. Moreover, she also was hand-selected to write a book about the former Mayor of Green Bay ahead of his retirement after 16 years of service.

She teaches English to Ukrainians on a volunteer basis to help them navigate essential services while displaced, as well as helping them feel confident in their speaking abilities for work.

She has volunteered teaching English to Ukrainians who have been displaced, loves to cook new and challenging dishes from around the world, and Irish dances in her free time.

What Does a Content Specialist Do?

In the process of writing for your business, our Content Specialist will become highly familiar with your industry and positioning. This is very helpful in supporting the content strategy that we’ve put in place to get results.

Our Content Specialist is a true writer’s writer! The vast majority of their time is spent writing content according to your brand’s voice and tone, as well as ensuring we’re understanding all the nuances associated with your product or service.

Before writing, the Content Specialist will do some research on the keywords we want to rank for, and who is currently ranking for those keywords. This helps them understand how to build a solid piece of content that has a research-driven foundation.

Fun Facts About Sandra Sepaniak

I have one retired racing greyhound named Pucci.

Recent Posts By Sandra Sepaniak