What Does a WordPress Specialist Do?
All the content we work so hard to create does nothing for your business until we hit publish! As the owner of the publishing phase of the process, our WordPress Specialist will become familiar with the ins and outs of your website to publish the content we’ve created using SEO best practices.
For the websites that we’ve built or host, our WordPress Specialist is your go-to resource for any support requests. However you’d like to engage with your site (whether you’re hands-on or hands-off), we’ll field your requests and keep you in the loop!
Our WordPress Specialist will take your approved page designs and actually develop them in WordPress using our preferred tools. This ensures that our design vision is implemented in a scalable and user-friendly way.
Fun Facts About Xa Thao
One of my favorite places is Thailand. I was born there and still try to visit it whenever I can.
Recent Works
DK Security
DK Security is a leading security solutions provider offering a range of services including security personnel, surveillance, consulting, and more. Their new site has helped them surpass their competitors visually and in rankings on the Google Search Engine Results Pages (SERPs). This has helped them attract new business and job applicants. Users now experience seamless navigation across desktop and mobile devices thanks to the optimization and page speed of the site.
Nadler Modular
Nadler Modular specializes in modular construction solutions. Their new and improved site reflects their expertise with better service pages. With an SEO-optimized site, they've attracted more qualified leads, while Call-to-Actions consistently boost conversions.
Williams Kitchen & Bath
Williams Kitchen & Bath envisioned a website embodying a modern design. They wanted their site to be more attractive with professional photos seamlessly integrated into the site's navigation. Their main goal was to drive traffic to local showrooms and outlet stores. This was achieved through enhancements to functionality and strategic Call-to-Actions. Today, their website boasts a sleek design coupled with a polished and welcoming tone, reflecting their brand's voice.
RedWater Events
As one of West Michigan's biggest collections of event venues, RedWater Events had been dealing with a website that had been built on an inconsistent platform and was incredibly difficult for their team to update. They were also missing out on key features that helped their hardworking sales and marketing teams join efforts and move deals along their pipeline.
The website that we built for them on WordPress brought their elegant and modern brand to life with an updated catering menu feature, photo galleries to display floor plans and decor ideas, and easy ways for clients to book tours of their gorgeous locations.
Calvin Theological Seminary
As a growing organization with new programs and offerings, Calvin Theological Seminary needed a new website that better organized all of their content to improve user experience and help them continue to scale their website! Avalanche Creative started with a major overhaul of their program pages to improve organic visibility and also created other post types to allow the CTS team to add new content to their site quickly and with ease.
Center for Excellence in Preaching
Their site was not optimized for SEO. The website was lacking visibility, traffic, and rankings. The Center was frequently producing new content, so we knew that it was not a content issue but rather a website structure issue. By implementing new features like a smarter search function and view filtering, we helped improve the organic visibility of their site, while also improving the look and feel of the design. The original website only ranked for 212 page one keywords; although the site has existed for over 10 years and had thousands of reputable pieces of content. After the new site launch, the Center for Excellence In Preaching now has over 2,000+ page one keywords. Overall, content organization plays a big factor in search visibility.
Fleis & Vandenbrink
The Fleis & VandenBrink team was looking for a website that was easy to use, SEO-driven, and designed with the end user in mind. We used custom post types to create an easy way to add new projects, services, and locations to their site without the need for a developer. After all, we're the website engineers; they're the "everything else" engineers.
Scarlett Machinery
Scarlett helps manufacturing companies innovate and streamline their processes, so we were excited to collaborate with them on this new, streamlined website. The goal was to effectively display the variety of machinery types, parts, tools, and materials that they offer, and to explain why working with Scarlett would help manufacturers save money in the long run. The result is a well-organized, user-friendly website with a modern design.
Antonelli Landscape
The team at Antonelli Landscape wanted a sleek, sophisticated website with strong visual elements to show off their award-winning project photos and videos. The result is a user-friendly, easy-to-update website that emphasizes their drool-worthy landscape, pool, and spa projects.
Autumn Insurance & Benefits
As an independent insurance broker, Autumn Insurance & Benefits offers a myriad of products and plans for a wide variety of patrons. Their website needed to be created in a way that was clean, organized, and easy to navigate. The result of this project was a fresh design on a scalable platform that was created with SEO in mind.