Team Member Spotlight
Meet Taylor Owens
Account Director
Taylor is an Account Director who has been with Avalanche since 2022. He joined the team as a content writer after six years of experience in newspaper journalism and digital marketing. Today, he leads a crack team that is tenacious in getting our clients the best results and creating a great experience for their customers. Taylor has a bachelor’s degree in English with a specialization in creative writing from Michigan State University.
- Asking a lot of questions
- Digging deep into the data
- Buying more books than he can feasibly read
- Testing AI tools for opportunities for our clients
- Getting creative about new deliverables
- Vibe coding some new website modules
“Taylor is a results machine! He comes out strong and will push the wall off the ledge in order to uncover hidden opportunities. This strategy has helped me really get creative and think outside the box to get our clients results that are truly unique this quarter and beyond.”
“Taylor brought up some great ideas for how to ensure that the client (and our team) understand the “Why” behind our strategies and suggestions. He emphasized the importance of making sure we’re not just blindly sending things down the assembly line but that the whole team is on the same page about the clients’ strategy.”
“Taylor is never short on ideas. He stays curious and questions everything in the best way. He continues to push himself and us all.”