Digital Marketing Guide for Events

DIGITAL CAMPAIGN GUIDE

For Event-based Businesses

$1,085 spent on ads for a return of $18,188. 

Learn exactly how we helped the Grand Rapids Christmas Lite Show get a 1,500% return on ad spend and much, much more.

Start Here

Tell us where to send the entire digital marketing guide that will take your event to the next level.

Event-based Digital Guide Request

We promise not to send spam. Your information is secure and private.

SITEWIDE CONVERSION RATE

30.26%

Ticket Sales Conversion Rates by Source:

Email Traffic

0%

Organic Traffic

0%

Referral Traffic

0%

The Digital Guide:

Click the image to download.

CALCULATING CUSTOMER

Email Value

0 to 13,671 emails in 45 days

( See MailChimp Screenshot Here )

0%

of total email list made a purchse

0

Total customers acquired via email campaigns

$0

Avg order value
What does all this mean?

Let's break it down...

0

emails

$0

avg order

=

$0

generated via email
Making some future projections...
ESTIMATED EMAIL CUSTOMER

5-Year Value

$40,865 x 5 =  $204,325

RETURN ON AD SPEND: 1,500%

Facebook Ad Campaign

By leveraging Facebook ads, we were able to acquire new, potential customer emails for an average cost of $0.17 per email.

We obtained 6,085 emails for a total ad cost of $1,085, then converted 15% of those 6,085 into customers paying an average of $19.77 per order.

That's $1,085 spent for over $18,000.

A 1,500% return on ad spend.

Facebook Ads

Cost per potential customer email:

$0.17

Emails

Total emails acquired through Facebook Ads:

6,085

Total Ad Spend

Total Facebook Ad spend:

$1,085

Average Order Value

Average order per customer:

$19.77

Converted Customers

Total of 6,085 emails converted to paying customers:

15% or 920

Return on Ad Spend

920 x $19.77 =

$18,188 or 1,500%

GET THE COMPLETE GUIDE
See How We Did It

We put together 12 pages of step-by-step guides for running digital campaigns that are guaranteed to grow your event-based business.

Don't worry, we made it pretty and speak in terms anyone will understand!

Frequently Asked Questions

Why are you giving this away?

There are two main reasons:

  1. We want you to know that we know what we're doing for event-based marketing.
  2. We want you to be successful. We're confident that you'll get the most out of running these campaigns if you work with us, but if you don't want to, that's fine. You can try them yourself and they'll help.

How can your agency help my Christmas show?

There are numerous ways.

We partner with the best graphic design, video, and photography companies to provide the best solutions you can possibly invest in.

There is no one size fits all. We want to meet you where you are. Contact us to talk more.

Are these numbers for real?

Yes.

In fact, we'll prove it to you, if you don't believe us. But, we also respect the Christmas Lite Show of Grand Rapids' privacy, so, we would need to have you sign a quick agreement first.

Other questions?

Feel free to chat with us (bottom right of your screen here).