AUTHOR

Jared Dryden

Jared has worked in digital marketing and SEO for the past seven years. If you get him talking about pool, the NBA, or Steely Dan, watch out. Jared and his wife April (and their four cats) live in Detroit where they are working on restoring and repairing a 1923 American foursquare home.

Articles by Jared

How to Set Up Basic Goals in Google Analytics

Set Up Goals in Google Analytics to Track Conversions There are many ways to track how users behave...

Planning New Site Structure, Design & Content Around SEO

Create an SEO-friendly site structure If you’re building a website, rebuilding a site, or considering it, you know...

How to Set Up Google Analytics in Tag Manager

What is Google Tag Manager and Why Do You Need It? Google Tag Manager is a tool &...

How to Set Up & Install Google Tag Manager

What is Google Tag Manager (GTM)? Google Tag Manager is a tool & service provided by Google, used...